Altair Prep

Guy Raz sits down with Abhi Ramesh to unpack how an apple-picking trip revealed that millions of pounds of perfectly edible produce go to waste each year, and turned that insight into a billion grocery empire. After testing demand with Facebook ads selling ugly-produce subscription boxes at a discount, Misfits Market landed million in venture capital and scaled into a full online grocery store operating in 48 states with 1,100+ items.