The Beau Collective
The Beau Collective is a fitness and retail hybrid business founded in 2014 in Park City, Utah. It offers HIIT group fitness classes and operates an online retail shop selling apparel, merchandise, and gifts.
The Story
The Beau Collective opened its doors in Park City, Utah in 2014 as a fitness and social hub. Founded by Whitney White Kozlowski, the business started as a group fitness studio offering HIIT, cardio, core, and strength training classes. Over time, it expanded into e-commerce with The Shop, an online retail store launched around 2020 that sells apparel, merchandise, and gifts.
The company has been recognized as a Best Fitness Facility in Park City and has built a strong community-focused brand with nearly 4,000 Instagram posts and a loyal local following. The Beau Collective represents the modern hybrid fitness/retail model, combining in-person experiences with digital commerce.
The business model bridges the gap between physical fitness experiences and e-commerce retail, with Whitney seeking to scale through institutional investment after establishing a strong local foundation.
Key Facts & Metrics
Products
The Beau Collective Apparel
Fitness apparel and merchandise from The Beau Collective's retail shop.
Beau Collective Merchandise
Branded merchandise and gifts from The Beau Collective's online shop.
Beau Collective Gift Card
Gift card for The Beau Collective fitness classes and retail shop.
Company Timeline
2014 — Founded The Beau Collective
Opened fitness and social hub in Park City, Utah, offering HIIT group fitness classes.
2020 — Launched The Shop (e-commerce)
Expanded into online retail with apparel, merchandise, and gift products.
