Twenty Five and Pine

Twenty Five and Pine is a Dayton, Ohio woodworking brand co-founded by Kristina and Nick Molinaro. The couple builds functional hardwood furniture designed for parents and kids to share, with tool-free assembly and adult-weight-tested construction. The brand grew from a garage project to a commercial operation after a TikTok video went viral, reaching roughly $600,000 in total sales over five years.

Official Website

Consumer Goods

1 Episode

The Story

Twenty Five and Pine is a Dayton, Ohio woodworking brand co-founded by Kristina Molinaro and her husband Nick. The couple started the company in their garage, crafting modern hardwood furniture designed for parents and children to share.

Their first product was a kids' table and chair set that converts into adult seating — a design born from their own experience as parents tired of choosing between toddler-sized furniture and giving up living space. The brand grew organically through social media, with YouTube, Instagram, TikTok, and Etsy content showing the real woodworking process.

A viral TikTok video for their wine table in late 2021 triggered a demand surge that moved production from their basement into a commercial shop. Over roughly five years, Twenty Five and Pine reached approximately $600,000 in cumulative sales while remaining a locally rooted, made-in-house operation.

Key Facts & Metrics

📍 Dayton, Ohio

Company Timeline

2017 — Co-founded Twenty Five and Pine
Kristina Molinaro and Nick co-founded the Dayton-based woodworking brand in their garage.
2018 — First Product Launch
Launched initial kids' table-and-chair set that converts into adult seating.
2019 — Built Social Media Following
Grew YouTube, Instagram, TikTok, and Etsy channels.
2021 — TikTok Viral Moment
Wine table TikTok video went viral before Christmas, triggering demand surge.
2022 — Moved to Commercial Shop
Transitioned from home garage to dedicated commercial woodshop in Dayton.
2024 — Reached ~$600K Cumulative Sales
Business reached roughly $600,000 in cumulative sales over approximately five years.
2026 — Featured on How I Built This Episode 839
Kristina Molinaro appeared on NPR's How I Built This to tell the Twenty Five and Pine story.

Episodes Featuring Twenty Five and Pine

EP 839

Advice Line with Jeffrey Hollender of Seventh Generation

Jeffrey Hollender, Kristina Molinaro, Phil Halstead, Caroline Buck

Seventh Generation, Twenty Five and Pine, Red Truck Orchards, Petaluma

Jeffrey Hollender, co-founder of Seventh Generation, joins the HIBT Advice Line to discuss building a mission-driven business grounded in a Native American principle. He explains the origin of the company's name, the early obstacles of bringing sustainable household products to market, the operational crisis that nearly ended the company, and what he learned from eventually leaving the CEO role to let the business enter its next phase.

May 28, 202646 min

Founders Featured

Kristina Molinaro

Kristina Molinaro co-founded Dayton-based woodworking brand Twenty Five and Pine with her husband Nick. TikTok helped them grow the business to full-time operations, and the pair were featured on NPR’s How I Built This podcast.

1 episode