Veii Apparel
Performance-driven activewear brand founded by Ikechukwu Oguegbu at the University of Maryland. Blends style, culture, and sports performance with a mission to inspire and empower.
The Story
Veii Apparel is a performance-driven activewear brand founded in February 2019 by Ikechukwu Oguegbu while he was a student-athlete at the University of Maryland. Inspired by Under Armour founder Kevin Plank and the same college ecosystem, Oguegbu launched Veii with a mission to ignite inspiration within those who wear the apparel, empowering them to become the best versions of themselves.
The brand operates at the intersection of style, culture, and sports performance, fusing fashion technology with functional design for athletes and fitness enthusiasts. Veii's core values center on community impact and authenticity, with initiatives such as "10,000 Cleats" and partnerships with organizations like Kataka Arts and youth sports programs.
Veii Apparel has grown into a community-driven brand known for its empowering athletic gear, hybrid designs merging fitness and fashion, and a commitment to leaving the world better than it was found. The company maintains a direct-to-consumer presence through its e-commerce store and social media channels, serving customers who value performance apparel with purpose.
Key Facts & Metrics
Products
Aurora Seamless Sports Bra - Black
Racerback seamless sports bra designed for freedom of movement. Ribbed contouring design flatters while supporting high-intensity training sessions.
Few Among Many Tee - Cream
Short-sleeve graphic tee with a slightly oversized fit. Crafted from heavyweight cotton with ribbed crewneck collar and the Veii community mantra.
Assassin Mesh Shorts - Black
Ultra-lightweight, durable mesh woven shorts built for intense workouts. 4-way stretch construction with a modern fit that moves with you.
Balance Tee - Grey
Heavyweight cotton workout shirt with yin-yang inspired art and Chinese inscriptions meaning 'Be the Difference.' A bold streetwear-meets-philosophy design.
Company Timeline
2019 — Founded by Ikechukwu Ogwuegbu
Launched while a student-athlete at the University of Maryland, inspired by Under Armour founder Kevin Plank.
2024 — Buffalo Bills RB Ty Johnson acquired minority stake
Ty Johnson became a minority co-owner and brand partner.
2025 — Launched Kickstarter campaign
Raised $44,000 from 378 backers to fund growth and new product drops.
