Aero Shorts
Aero Shorts is an affordable athleisure and lifestyle brand founded by Adrian Alvarez that makes hybrid shorts designed for multiple occasions. The brand grew from a high school sourcing experiment into a direct-to-consumer business focused on price-conscious young athletes and everyday wearers. Its core product promise is versatile, fast-drying shorts at an intentionally low price point, supported by repeat customers and short-form social marketing.
The Story
Aero Shorts is an affordable athleisure and lifestyle brand founded by Adrian Alvarez that makes hybrid shorts designed for multiple occasions. The brand grew from a high school sourcing experiment into a direct-to-consumer business focused on price-conscious young athletes and everyday wearers. Its core product promise is versatile, fast-drying shorts at an intentionally low price point, supported by repeat customers and short-form social marketing.
By his second year, Alvarez had tracked Aero Shorts toward roughly $400,000 in annual sales with a meaningful repeat-order rate. The company sells almost entirely through its own website and paid social channels, and it keeps prices deliberately low to stay accessible to younger buyers.
The remaining challenge is how to grow without raising prices or becoming dependent on increasingly expensive customer acquisition.
Products & Services
Aero Shorts Hybrid Shorts
Fast-drying, versatile hybrid shorts built for the beach, gym, hiking, and everyday wear at an intentionally low price point.
Visit WebsiteCompany Timeline
2023 — Founded Aero Shorts
Adrian Alvarez launched Aero Shorts while still in high school after identifying a gap in affordable hybrid shorts for young athletes.
2024 — First profitable year
Aero Shorts generated roughly $100,000 in first-year sales through direct-to-consumer e-commerce.
2025 — Scaling toward $400,000 in revenue
The brand remains almost entirely D2C with strong repeat purchase rates and continued social-marketing testing.