CookStix

CookStix reinvents chicken stock with dehydrated, powdered broth in convenient stick packets. The company delivers slow-simmered, clean-label flavor without the bulk, waste, or hours of traditional stock-making, just real ingredients for instant, impactful dishes.

Official Website

Food & Beverage

1 Episode

Episodes Featuring CookStix

EP 778

Advice Line with Niraj Shah of Wayfair

Tess Milholland

Wayfair

Breelyn Vanleeuwen hosts an Advice Line special with Wayfair co-founder Niraj Shah, who joins alongside founders Tess Milholland of HerHouse and Valerie Zweig of CookStix. The panel tackles real-world scaling challenges, from supply chain bottlenecks to customer acquisition in competitive markets. Niraj shares hard-won lessons from building a home goods empire, while Tess and Valerie bring early-stage founder perspectives. This is a masterclass in operational resilience and strategic pivots from someone who's weathered every startup storm.

Oct 30, 202544 min

Founders Featured

Valerie Zweig

Valerie Zweig is a chicken soup entrepreneur who co-founded Cookstix, Prescription Chicken, and Chix Soup Co. Based in Washington, DC, she turned a search for soup during illness into a thriving food business, creating instant chicken stock powders with bold flavors.

1 episode