diapers.com

Diapers.com was an online specialty retailer for baby products from 2005 to 2017. Founded by Marc Lore and Vinit Bharara, it sold diapers, wipes, formula, and later expanded to clothing, car seats, and strollers. The company was acquired by Amazon in 2010 for $500 million and shut down in 2017.

Retail

1 Episode

Episodes Featuring diapers.com

EP 822

diapers.com: Marc Lore. The ecommerce visionary who lost to Amazon but still made billions (2021)

Marc Lore

diapers.com

Marc Lore built Diapers.com into an e-commerce powerhouse by focusing on a boring but essential product. When Amazon responded by slashing prices, Lore was forced to sell. But he didn't walk away—he went on to found Jet.com, which Walmart acquired for $3.3 billion. In this episode, Lore shares how he turned failure into fuel, built companies that disrupted giants, and learned that resilience is the founder's greatest asset.

Mar 30, 202673 min

Founders Featured

Marc Lore

Marc Lore is founder, chairman, and CEO of Wonder Group, which is reinventing the at-home dining experience. A serial entrepreneur, he previously founded Diapers.com (sold to Amazon) and Jet.com (sold to Walmart for $3.3B), and served as Walmart's eCommerce president from 2016 to 2021.

1 episode