Eat to Explore
Eat2Explore creates family cooking kits that deliver cultural education through global cuisine. Each kit provides hard-to-find spices, sauces, and authentic recipes, turning mealtime into an educational adventure where families explore world cultures together from their kitchen.
The Story
Eat2Explore is a New York-based food education company founded by Rowena Scherer that creates family cooking kits centered on world cultures.
Each kit includes hard-to-find spices, sauces, and authentic recipes chosen to make mealtime an interactive geography and history lesson. The flagship Explorer Box subscription ships regularly to families across the United States, while limited-edition seasonal bundles give parents a structured way to explore new cuisines together.
The company sells through its Shopify storefront and increasingly through specialty retail partners, with a mission to make global cuisine accessible and fun for kids and parents alike.
Key Facts & Metrics
Products & Services
Explorer Box Subscription
Monthly cultural cooking kit with hard-to-find spices, sauces, and authentic recipes for families.
Independence Day Bundle (Family)
Festive family cooking kit celebrating American flavors with themed recipes and ingredients for a July 4th culinary adventure.
Ultimate Adult Explorer Experience
An immersive global cooking experience designed for adults who want to explore world cuisines through chef-curated ingredients and recipes.
Company Timeline
2017 — Founded by Rowena Scherer
Rowena Scherer launched Eat2Explore in New York City to turn family mealtime into a global learning experience.
2019 — Retail Expansion
Eat2Explore moved from direct-to-consumer to retail distribution, appearing in specialty food stores nationwide.
2022 — Subscription Growth
The Explorer Box subscription became the company's flagship product, shipping cultural cooking kits to families across the United States.
