Derek
Derek is the founder of Hockey Ninja, a hockey equipment company specializing in visors and full-face titanium hybrid shields. The brand focuses on impact resistance, optical clarity, and anti-fog performance, testing its products at higher speeds than many standard industry checks. Derek runs Hockey Ninja as a side hustle while maintaining a full-time job in consumer electronics, giving him a product-development edge in optics and materials.
Derek's Bio
Derek built Hockey Ninja from a small product line into a roughly thirty-item hockey equipment brand focused on visors and full-face titanium hybrid shields. His background in consumer electronics and optics informs the company’s emphasis on impact resistance, optical clarity, and anti-fog coatings. Hockey Ninja tests its visors at higher speeds than many comparable brands and sources high-grade Macrolon plastic used in premium automotive applications. The business is currently a side hustle with annual sales fluctuating around $250,000 to $400,000, but recent NHL clearance creates a new professional-market opportunity. Derek’s challenge is choosing the highest-leverage next move between social media, equipment-manager relationships, player endorsements, and deeper wholesale distribution.
Career Timeline
2017 — Early Hockey Ninja development
Derek established Hockey Ninja and began building an initial product line centered on hockey visors and protective optics.
2019 — Early player endorsement attempt
Hockey Ninja lined up an early player deal before COVID, but product clearance requirements were not yet in place.
2024 — Expanded to roughly 30 products
The brand grew from three core products to about thirty, with full-face titanium hybrid shields becoming the main revenue driver.
2025 — NHL clearance achieved
Hockey Ninja received NHL clearance on several products, opening new professional-equipment and B2B opportunities.