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Mei Xu

Mei Xu

Mei Xu is a Chinese-American entrepreneur who founded Chesapeake Bay Candle and launched Blueme, a sustainable fragrance brand. After Newell Brands acquired Chesapeake Bay Candle for $75 million in 2017, she now leads YesSheMay.com, a community platform for women entrepreneurs.

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Mei Xu's Bio

Born in Hangzhou, China, Mei Xu was selected at age 12 among 80 children to train as a future diplomat. She attended Beijing Foreign Studies University, earning a BA in American studies, and later moved to the United States to study journalism at the University of Maryland. A World Bank hiring freeze after graduation derailed her original career plans and set her on an entrepreneurial path.

In 1994, Xu co-founded Pacific Trade International with her then-husband David Wang. The two experimented with candle-making in their home kitchen before building Chesapeake Bay Candle into the company's flagship brand. By 2005, Xu had launched a second brand, Blissliving Home, an interior lifestyle company. Newell Brands acquired Chesapeake Bay Candle for $75 million in 2017; Xu stepped down as CEO in 2018 but retained leadership of Pacific Trade International.

In late 2022, Xu launched Blueme, a sustainable fragrance brand rooted in fragrance science. Blueme now sells in Bloomingdale's and Saks Fifth Avenue. She also serves as CEO of YesSheMay.com, a community and marketplace for women entrepreneurs, and sits on the board of trustees for the University of Maryland in Baltimore.

Career Timeline

  • 1967Born in Hangzhou, China

  • 1989BA in American Studies, Beijing Foreign Studies University

  • 1994Co-founded Pacific Trade International with David Wang

    Launched candle-making business from home kitchen

  • 2005Founded Blissliving Home

    Interior lifestyle brand

  • 2007Asian Women in Business Entrepreneurial Leadership Award

  • 2017Newell Brands acquired Chesapeake Bay Candle for $75 million

  • 2018Stepped down as CEO of Chesapeake Bay Candle

  • 2022Launched Blueme fragrance brand

    Sustainable fragrance brand now in Bloomingdale's and Saks Fifth Avenue

Books by Mei Xu

Burn: How Grit, Innovation, and a Dash of Luck Ignited a Multi-Million Dollar Success Story

Burn: How Grit, Innovation, and a Dash of Luck Ignited a Multi-Million Dollar Success Story

2021

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