Molly Brubaker
Molly Brubaker is the founder and owner of Baby Booty, a boutique fitness brand offering baby-wearing workouts for pregnant and postpartum parents. Launched in 2021 and based in Portland, Maine, she built the community-focused business after her own motherhood journey.
Molly Brubaker's Bio
Molly Brubaker is the founder and owner of Baby Booty, a boutique fitness brand offering baby-wearing workouts for pregnant and postpartum parents. Launched in June 2021 and based in Portland, Maine, she built the community-focused business after her own motherhood journey revealed a gap: parents needed a place to exercise together while sharing the struggles of parenthood.
What started as a personal need for both fitness and connection grew into a multi-state operation. Baby Booty now offers classes across Maine, Massachusetts, and New Hampshire, in addition to virtual Zoom sessions. The company's mission centers on creating a supportive community where parents can work out without leaving their children behind.
In 2025, Brubaker was named to Mainebiz's 40 Under 40 list, recognizing her impact as a fitness entrepreneur driving growth in the Maine business community. She continues to lead Baby Booty as both owner and lead instructor, driving the brand's community-first approach.
Career Timeline
2021 — Founded Baby Booty
Launched boutique fitness for parents with baby-wearing workouts in Portland, Maine
2021 — Baby Booty first classes
Begins offering community-focused fitness classes for parents and babies
2022 — Expanded to Zoom classes at Baby Booty
Added virtual workout options to reach parents beyond Maine
2023 — Opened Massachusetts locations at Baby Booty
Extended in-person classes to Massachusetts
2024 — Opened New Hampshire locations at Baby Booty
Further regional expansion into New Hampshire
2025 — Named to Mainebiz 40 Under 40
Recognized as a leading fitness entrepreneur in Maine
