Randy Hetrick
Randy Hetrick founded TRX Training in 2004 after a 14-year career as a Navy SEAL and earning his MBA from Stanford. He invented the TRX Suspension Trainer in 1997 while deployed overseas, turning a field problem into a global fitness brand.
Episodes
Advice Line: Tapping AI as a Resource for Your Business
Guy Raz hosts a special Advice Line episode where six founders reveal how they weave AI into their businesses. From Modi Toys to Raising Cane's, these entrepreneurs share concrete examples of automation and analysis that freed them to focus on what humans do best. No hype, no buzzwords—just practical insights you can apply.
Advice Line with Randy Hetrick of TRX
Randy Hetrick of TRX joins an Advice Line episode to tackle real founder challenges alongside Katharine Perry, Kerri Jones, and Paige Cey. Four entrepreneurs bring distinct problems, from scaling manufacturing to navigating post-advertising collapse, and get blunt, experience-driven advice. The conversation reveals how to transform constraints into advantages and why the simplest solutions often work best. Listeners walk away with practical frameworks for decision-making under pressure and a reminder that breakthrough thinking rarely follows conventional paths.
