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Priority Bicycles

Priority Bicycles is an American bicycle manufacturer based in New York City that specializes in low-maintenance, belt-drive bicycles for everyday riders. The company designs rust-resistant, customizable fleet bicycles used by hotels, resorts, and commuters worldwide.

Consumer Goods
1 Episode

The Story

Priority Bicycles is an American manufacturer known for designing high-quality, low-maintenance bicycles built for real-world riding. Founded by Dave Weiner, the company started with a simple mission: to make the best bike possible without unnecessary complexity or markup. Priority Bicycles gained widespread attention through a successful Kickstarter campaign, demonstrating strong consumer demand for thoughtfully engineered bikes. Based in the United States, the brand focuses on reliability, comfort, and clean design, offering models suitable for commuting, touring, and everyday adventures. Priority Bicycles continues to earn praise from cycling enthusiasts for its direct-to-consumer approach and durable build quality.

Key Facts & Metrics

đź“… Founded 2012
📍 the United States, th

Company Timeline

  • 2013 — Company Founded

    Dave Weiner founded Priority Bicycles with a vision to create high-quality, low-maintenance bicycles at fair prices.

  • 2013 — Record-Breaking Kickstarter

    Priority Bicycles launched a Kickstarter campaign that quickly became one of the most successful bike projects on the platform, validating the brand's direct-to-consumer model.

  • 2016 — Consumer Reports Recognition

    Priority Bicycles received praise from Consumer Reports and cycling media for its durable, low-maintenance designs and exceptional value.

Episodes Featuring Priority Bicycles

Founders Featured