SkinnyDipped

Overview: We’re a mom, a daughter and two best friends and we’re obsessed with making delicious, better-for-you snacks that are the perfect guilt-free getaway into snacking bliss. Our everyday nuts, cups and bites are lower in sugar yet packed with u

Official Website

Food & Beverage

1 Episode

The Story

Women-run startup founded by mom & daughter. A better-for-you, ridiculously delicious dark chocolate covered almond!

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SHOP ALL FIND IN STORE. Meet our Dark Chocolate Coconut Almond Bites.

We take loads of coconut, crunchy almonds and then dip them into a thin, Snack With No Strings Attached Thinly Dipped. Wildly Satisfying. Female Founded · Lower Sugar 📍 @target @amazon + more

Key Facts & Metrics

📅 Founded 2015

📍 Seattle, Washington

Products

SkinnyDipped - Product 2

SkinnyDipped offering.

Available for purchase

SkinnyDipped - Product 3

SkinnyDipped offering.

Available for purchase

SkinnyDipped - Product 1

SkinnyDipped offering.

Available for purchase

Company Timeline

2015 — Founded SkinnyDipped
SkinnyDipped was founded as a food & beverage company.
2020 — SkinnyDipped Expansion
SkinnyDipped expanded its operations and market presence.

Episodes Featuring SkinnyDipped

EP 795

SkinnyDipped: Breezy and Val Griffith. The Flourishing Snack Company That Almost Failed

Breezy and Val Griffith

SkinnyDipped

Breezy and Val Griffith turned a road-trip idea for ultrathin chocolate almonds into SkinnyDipped, a $100M brand in 25,000 stores. Their decade spanned home kitchen experiments, a converted chicken coop factory, and a make-or-break Target launch threatened by 40,000 pounds of rancid nuts. After hitting rock bottom in 2022 with negative margins and no funding, the mother-daughter team cut everything, reformulated, and clawed to profitability. Their story shows how founder-led product obsession, paired with ruthless financial discipline, can rescue a business from collapse.

Dec 29, 202584 min

Founders Featured

Breezy Griffith

Breezy Griffith is the founder and CEO of SkinnyDipped, a snack company she launched in 2016 with her mother Val after a friend's cancer diagnosis. The Seattle-based brand reinvents classic treats with better-for-you ingredients, starting with their signature chocolate-covered almonds.

1 episode

Valerie Griffith

Valerie Griffith co-founded SkinnyDipped in 2016 from her dining room table with her daughter Breezy and two best friends. The Seattle-based snack company makes better-for-you dark chocolate covered almonds.

1 episode