Stuckey's
Stuckey's is a convenience store chain famous for its pecan log rolls. Founded in 1937 as a roadside pecan stand in Eastman, Georgia, it has grown into a beloved brand serving travelers with candy, food, and fuel across the Southeast and Midwest.
The Story
Stuckey's is an iconic American brand founded in 1937 by W.S. "Sylvester" Stuckey as a roadside pecan stand in Eastman, Georgia. The business grew into a network of nearly 400 roadside stores across 40 states, famous for its Original Pecan Log Roll, candy, and clean restrooms. After decades of ownership changes, Stephanie Stuckey bought the brand back in 2016 with her life savings and reinvented it as a pecan snack and candy company. Today, Stuckey's is in about 4,000 retail doors nationwide, produces pecan log rolls, pralines, and flavored pecans, and remains the largest employer in Wrens, Georgia.
Key Facts & Metrics
Gift Ideas
Stuckey's Sweet and Salty Pecans
Sweet and Salty Pecans combine rich caramel with a touch of sea salt for a balanced snack.
Stuckey's Petite Cheecans
Petite Cheecans are bite-sized caramel-pecan clusters, perfect for gifting or snacking.
Stuckey's Original Pecan Log Roll
The signature Stuckey's treat: fluffy nougat dipped in caramel and rolled in fresh pecans. Available in a 24-count case.
Stuckey's Pecan Pralines
Classic Southern pralines made with rich sugar, butter, and fresh pecans.
Company Timeline
1937 — Founded
W.S. Stuckey founded the first Stuckey's roadside pecan stand in Eastman, Georgia.
1964 — Sold / Expansion
Sylvester Stuckey sold the company, which expanded to 368 stores in 30 states.
2016 — Brand Revival
Stephanie Stuckey bought the brand back for $500,000 and pivoted to a pecan snack and candy company.
2025 — National Expansion
Stuckey's products are in roughly 4,000 retail doors nationwide, with annual sales around $10 million.
