Surfing Cow
Surfing Cow was a Cardiff-by-the-Sea, California skincare brand specializing in natural beef tallow-based moisturizers and sun balms.
The Story
Surfing Cow was a Cardiff-by-the-Sea, California skincare brand founded on the principle that simple, natural ingredients can deliver exceptional skincare results.
The company specialized in beef tallow-based moisturizers and mineral sun balms, formulated with minimal ingredients inspired by traditional skincare practices. Their products were designed for active lifestyles — surfers, hikers, and outdoor enthusiasts who needed effective, skin-safe protection.
Surfing Cow temporarily paused operations for the 2025 season with plans to return, reflecting the challenges faced by small direct-to-consumer brands in the competitive skincare market.
Key Facts & Metrics
Products & Services
Whipped Tallow Moisturizer
Natural tallow moisturizer crafted for sensitive skin with simple, clean ingredients. No synthetic fragrances or preservatives.
Mineral Sun Balm + Moisturizer Bundle
Grass-fed beef tallow balm with organic ingredients for deep skin hydration and repair. Made in small batches in California.
Company Timeline
2018 — Brand founded
Started in a home kitchen in Cardiff-by-the-Sea, CA with a focus on natural beef tallow skincare.
2020 — First retail batch
Scaled to small-batch production and local California distribution through farmers markets and pop-ups.
2023 — Direct-to-consumer peak
Reached $200K+ annual revenue through DTC website and wholesale accounts.
2025 — Hiatus
Brand paused operations for a planned 2026 relaunch while founders reassessed scaling strategy.
